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Product Description (Overview)
This lightweight brightening serum from Beauty of Joseon uses rice-bran water and alpha-arbutin (with niacinamide) to help even out skin tone, reduce dark spots, and bring out a natural, dewy glow. The formula penetrates quickly and deeply, delivering hydration and brightening care without heaviness — perfect for daily use by those seeking clearer, more radiant skin.
Beauty of Joseon
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NUBON MARKET
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Key Features
Rice-bran water base (~68%): Provides moisture, improves skin texture, and gives skin a healthy glow and softness.
Beauty of Joseon
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SUNSHINEMALL KOREA BEAUTY
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Alpha-Arbutin (≈ 2%): Helps inhibit melanin production, reducing the appearance of dark spots, uneven tone, and hyperpigmentation over time.
NUBON MARKET
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OLIVE YOUNG
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Niacinamide inclusion: Supports skin barrier, regulates tone and sebum balance, and enhances overall skin clarity and smoothness.
Beauty of Joseon
+2
아마존
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Brightening & glow-boosting: Regular use helps skin look more luminous, even-toned, and healthy — suitable for dull or uneven complexions.
Sephora
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SUNSHINEMALL KOREA BEAUTY
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Gentle & suitable for many skin types: Formulated for sensitivity in mind; mild enough for daily use while working on pigmentation and dullness concerns.
OLIVE YOUNG
+2
SUNSHINEMALL KOREA BEAUTY
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How to Use
After cleansing and toning (on damp or dry skin), apply 2–3 drops of the serum to face and neck. Gently pat until fully absorbed. Follow with moisturizer and sunscreen (if used in daytime). Use once or twice daily, depending on skin’s tolerance and needs.
Volume
30 ml
Ingredients:
Oryza Sativa (Rice) Bran Water, Water (Aqua), Glycerin, Butylene Glycol, 1,2-Hexanediol, Dipropylene Glycol, Alpha-Arbutin, Niacinamide, Methyl Gluceth-20, Panthenol, Polyglyceryl-3, Trehalose, Glyceryl Glucoside, Hydrolyzed Jojoba Esters, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Ethylhexylglycerin, Hydroxyethylcellulose, Xanthan Gum, Arginine, Disodium EDTA, Sorbitan Isostearate, Glucose, Coix Lacryma-Jobi Ma-Yuen Seed Extract, Coptis Japonica Root Extract, Glycine Soja (Soybean) Seed Extract, Hordeum Distichon (Barley) Extract, Oryza Sativa (Rice) Extract, Sesamum Indicum (Sesame) Seed Extract, Triticum Vulgare (Wheat) Extract, Vigna Radiata (Mung Bean) Seed Extract, Zea Mays (Corn) Kernel Extract
Beauty of Joseon
+2
SUNSHINEMALL KOREA BEAUTY
+2
JOOM Marketing Phrases & SEO Keywords
Glow Deep Serum, Rice Bran Serum, Alpha Arbutin Serum, Brightening Serum, Korean Brightening Skincare, Dark Spot Serum, Even Skin Tone Serum, Niacinamide Serum, Radiance Serum, K-Beauty Serum, Sensitive Skin Friendly Serum, 30 ml Serum
Hashtags
#GlowDeepSerum #RiceBranSerum #AlphaArbutin #BrighteningSerum #EvenSkinTone #KBeauty #Niacinamide #DarkSpotTreatment #RadiantSkin #DewySkin #BeautyOfJoseon
